It’s almost 2015, and all of 2014 deeds are either history or have been forgotten…Remember that we are more than 7 billion’s now. That means 7 billion paths crossing each other, erasing one another, and within each path there is always that first step when you decide to make your life happier, healthier or just more meaningful. I am referring to this because 2014 was my first step to follow my dreams, and I must say I’m anxious about 2015! But what about you? When will you take your first step?

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Since the beginning of civilization, Man was challenged in many different ways. In the darkest of nights, in days filled with peril, an entire world of unknown things and somehow we survived. Within each challenge, we found in time the solution to each problem until our present days. But why did we do it?… to survive? Is our survival instinct what makes us look beyond? I cannot imagine our antecessors procrastinating, leaving it all to the last minute. “Oh look there’s a lion over there, let’s just run when he gets here”. So why do we only work our ass off in the last day of a delivery? Does the fear of the “unknown” leave us blank until the “ it’s now or never” adrenaline shot?

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Picasso once said “Every child is an artist. The problem is how to remain an artist once we grow up.” and I must say I feel I had the privilege of being on the highway to creativity since I was a kid, so thanks mom.

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Typically a design process model contains a briefing, understanding the constraints or the context, defining specific requirements, exploring design solutions, testing and analysing solutions, communicating…but not always in this order. This works, however a fluidity is still needed to create something out of the box. When these models don’t get questioned about the importance of each step and how wrong they can be, the probability is higher to create something similar to others. All projects are different. Naive are those who think that they can use one design process for every project. “You must be shapeless, formless, like water. When you pour water in a cup, it becomes the cup. When you pour water in a bottle, it becomes the bottle. When you pour water in a teapot, it becomes the teapot.” (Bruce Lee)

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